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Five business continuity mistakes

May 26th, 2015
Five business continuity mistakes

Every business owner knows that having a business continuity plan in place is crucial to the success of their organization. Yet even if your business continuity framework is at the ready, when the unexpected does happen the question that many overlook is how confident they are in taking care of the backbone of the business — their employees? With that in mind, let’s take a look at the five deadly business continuity mistakes to avoid at all costs.

Find your website’s most important pages

May 26th, 2015
Find your website’s most important pages

For businesses that want to track how much traffic their website is receiving, a Google Analytics account is a no-brainer. However, while it’s easy to use this powerful application to measure traffic, how do you know if those visitors are engaged with your website content or just bouncing the second they hit your homepage? Engagement is as important as traffic – follow the four steps below to learn how to track this metric.

5 mistakes to avoid when investing in IT

May 25th, 2015
5 mistakes to avoid when investing in IT

As a small or medium sized business owner, you likely have your hands full. Between managing your staff, looking for growth opportunities and keeping clients happy, you probably have little time to dedicate to new technology purchases. Being so busy, it can be easy to make a mistake when choosing an IT solution.

Twitter increases business exposure

May 25th, 2015
Twitter increases business exposure

Much of a business owner’s attention in social media marketing is directed towards Facebook. But Twitter is also a great platform to focus your marketing efforts on – and, when implemented properly, could give you a high return on investment in the long run.

Tips to increase employee productivity

May 20th, 2015
Tips to increase employee productivity

With social media distractions, difficult-to-monitor remote employees, and increasing numbers of staff working on personal tasks at the office, achieving maximum team productivity can seem virtually impossible. So what can the business owner do? Here are a few tips that are sure to have your staff more focused and producing results.

What you need to know about cloud security

May 13th, 2015
What you need to know about cloud security

While many IT providers often tout the revolutionary benefits of the cloud, very few address the security aspect of it. But the fact of the matter is that when you’re using a cloud service, you’re moving information out of your hands and into those of a third party.

The purposes of dashboards for businesses

May 12th, 2015
The purposes of dashboards for businesses

Most companies measure and gauge their performance and success by analyzing data. And the fact that we humans are visual creatures means our ability to interpret visual data tends to be far greater than with written words. This is the reason most businesses turn to dashboards as a business intelligence tool to present data in a way that’s easy to understand.

Facebook Messenger is about to get adverts

May 11th, 2015
Facebook Messenger is about to get adverts

It has surely been a long time coming, and now it is official – the days of advertising-free conversations on Facebook Messenger are numbered. The social networking giant has confirmed that its private messaging service, a recent addition to its suite as a standalone app, is to become supported by advertising.

The good and bad of Google’s new Chromebook

May 7th, 2015
The good and bad of Google’s new Chromebook

Google’s new Chromebook, the Pixel, is finally here. Those who’ve been patiently awaiting its arrival, or are curious about giving it a try, might be wondering about the pros and cons of this new laptop. We’ve taken the time to break it down for you and list the important features you need to know about when considering whipping out that credit card.

How to stay productive during power blackout

May 6th, 2015
How to stay productive during power blackout

It’s late afternoon – you’re working on your desktop computer, providing live support to one of your clients. Suddenly your screen goes black and your Internet connection drops. Too bad your IT department announces that it will take several hours to restore power.