Blog

Social media: Why content isn’t shared

December 18th, 2014
Social media: Why content isn’t shared

When working with social media in your business there are a number of metrics commonly used to determine whether the content you create and share is effective. One of the best metrics to employ is the number of shares each piece of content receives. More shares usually means higher visibility and therefore a greater impact.

Better emails with the PAR structure

December 12th, 2014
Better emails with the PAR structure

Email has become the main form of communication for many businesses. When first launched, many people treated email as simply an electronic version of company memos and letters and therefore created and styled them as such. Over time, email has become much more informal, and while this is great it can lead to problems in overall clarity of communication.

5 Free or affordable business platforms

December 11th, 2014
5 Free or affordable business platforms

The holiday season can be stressful and expensive for everyone, employees and business owners alike. While it is great to start a new year, it can be tough to justify or find the funds for new expenses, even if there is a real need. Instead, you may want to look for cost saving tools that can help improve business operations for less.

Is your VoIP holiday season ready?

December 11th, 2014
Is your VoIP holiday season ready?

It’s the holiday season, and regardless of the industry you work in, or where you are located, there is a good chance that during this busy time your phone systems will see an increased load. It seems that as the year comes to a close people want to communicate more, and so you need to ensure that your VoIP systems can handle the increased volume.

New work-oriented Facebook coming soon

December 9th, 2014
New work-oriented Facebook coming soon

At work, the Internet is both a great tool that enables more efficient work and a massive distraction to many, especially those who are active on social media. Check with any employee and you can probably guarantee that they have accessed Facebook while at work.

Regin – how bad is it?

December 3rd, 2014
Regin – how bad is it?

Spend even a small amount of time looking at the various massive malware threats out there and you will find that security experts are usually able to figure out who developed it, the intended targets, and where it is most prevalent. In early November, news broke about a mystery security threat called Regin that has been around for years, but which experts seem to know comparatively little about.

5 Commonly tracked sales metrics

December 3rd, 2014
5 Commonly tracked sales metrics

With the steady increase in the adoption of business intelligence suites and solutions by small to medium businesses, managers and owners have been able to take advantage of better data. One business function that has really benefited is sales. There are so many sales-related metrics to employ, it can be tough to actually pick the ones that work for your business.

Wi-Fi router features for the office

November 25th, 2014
Wi-Fi router features for the office

There are many different pieces of technical equipment most businesses need in order to operate successfully, with one of the most essential being the wireless router. Routers allow one network connection to essentially be split into many and then shared by different users and devices, often over a Wi-Fi connection.

5 Tips to effective DR plans

November 25th, 2014
5 Tips to effective DR plans

As a business owner you must be constantly aware of threats to your business. One of the best ways to mitigate many of these dangers is to develop and implement a Disaster Recovery Plan. In order to help ensure that your business is ready to recover from any disaster, here are five real-world tips that can help see you through.

Looking at Net Neutrality

November 21st, 2014
Looking at Net Neutrality

In many western countries we are blessed with a free and open Internet, but in the US there is a battle currently raging over the idea of Net Neutrality. Chances are high that you will have heard this term thrown around by various experts and media outlets.